Which term describes a process with high contribution to operational performance but low strategic importance?

The term that describes a process with a high contribution to operational performance but low strategic importance is "Outsource." When a process is outsourced, an organization delegates specific operational tasks to a third party. This allows the organization to focus on core activities that are more strategically significant while still benefiting from the operational efficiency and expertise that the outsourcing partner provides.

In many cases, companies choose to outsource processes that are essential for day-to-day operations, such as logistics or customer service, but do not contribute directly to their competitive advantage or long-term strategic objectives. By doing so, they can improve efficiency and lower costs without overextending their resources on functions that are not central to their overall strategy.

Retaining a process implies maintaining control over an operation that is valuable but may not be strategically critical, which differs from outsourcing. Eliminating a process would indicate a decision to no longer perform it, which contradicts the notion of maintaining operational performance. A strategic alliance involves collaborating with other organizations to achieve mutual benefits in areas of shared strategic importance, which again does not fit the definition provided in the question. Therefore, outsourcing is the most appropriate term that matches the criteria outlined.