What aspect does 'Value Analysis' specifically target?

Value Analysis specifically targets the process of removing costs from established products while maintaining their functionality and quality. The primary goal of Value Analysis is to optimize the overall value of a product by identifying and eliminating unnecessary costs, which can be achieved through a detailed examination of the product's design, materials, and processes.

By focusing on cost reduction without sacrificing the product's essential features or performance, organizations can enhance their competitiveness, improve profit margins, and deliver better value to their customers. This approach not only aids in reducing expenses but can also lead to innovative modifications that improve the product's overall value proposition.

The other options, while related to aspects of product management and supply chain execution, do not capture the essence of Value Analysis. Increasing product demand involves market strategies and consumer engagement, enhancing product marketing focuses on promotional efforts, and raising production efficiency relates to optimizing operations rather than directly addressing the cost structure of a product.